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          斯里兰卡紧急状态

          世界羽联大改制打造百万美金大满贯 赛事仍无人问津难救市_体育

              文/张楠随着世界羽联年终总决赛移师广州战罢,2018年世界羽联的全部赛事就告一段落。今年年初,世界羽联把赛事分级调整,效仿网球打造百万美金大满贯赛事。但到了年底,顶尖运动员却都怨声载道,抱怨赛事太密集。世界羽联以为自己的改变会给世界羽毛球带来变化,一口气公布了未来七年大型赛事承办国,但传统羽毛球强国印尼、马来西亚却因为世界羽联赛事赞助商分成过多,而纷纷表示不再承办比赛。处心积虑要打造羽毛球国际形象的世界羽联,这一年下来,似乎落得一地鸡毛。总决赛的红色地胶也一度被众人吐槽总决赛广州仅拉到一家赞助商 想赢利难上加难作为中国羽毛球群众基础最好的城市之一,广州却已经很久没有举办过羽毛球比赛,上一次还是五年前的世锦赛。虽然,这次比赛在很多人看来,像是羽毛球在中国的回归,但是放眼世界,总决赛之前五年都在是迪拜举行,世界羽联过去也一直标榜总决赛落户迪拜有利于羽毛球在中东地区的推广。五年承办期结束,总决赛又回归到了羽毛球传统强国,也被看作是项目发展的倒退。而纵观这次总决赛的赞助商情况,却发现除了当地一家房地产巨头,其它全是世界羽联自己的官方赞助商。虽然总决赛参赛的球员队伍并没有那么多,在承办队伍接待问题没有公开赛那么庞大,但毕竟是世界羽联年底最重要的比赛,整个办赛规格也是照着世锦赛和团体赛的标准来举办,一家赞助商的赞助费很难实现盈利。承办世界羽联的比赛似乎都成为了义务办赛,要想赢利变得难上加难。奥运冠军傅海峰助阵总决赛首先,世界羽联在赛事赞助分成有了明确的规定,就是80%的赞助盈利都归世界羽联所有,赛事承办组委会只能分到20%。而赞助商在广告牌、媒体背景板和宣传材料上也要遵循这个原则。除此之外,承办组委会寻找的赞助商必须要避开世界羽联官方赞助商的同类竞品。从另一个角度来讲,分成已经甚微的组委会,还要避开很多大类竞品去寻找赞助商则变得难上加难。以世界羽联目前的赞助商情况来看。顶级赞助商是一家银行,另外还有一家石油化工品牌、一家饮料品牌、一家汽车品牌,最近还增加了一个马来西亚的锡制工艺品品牌,作为赛事奖杯的赞助商。在这些大品类排他的情况下,对于各国的组委会在赞助商方面的拓展都造成了很大的困扰。确定未来七年举办国 能否顺利举办存疑就在上月底,世界羽联一口气宣布了未来七年世锦赛、汤尤杯和苏迪曼杯的举办地。按照以往的惯例,至少大赛前两年,世界羽联就已经确定下一届的举办地。然而,今年汤尤杯在曼谷结束之后,却迟迟没有确定举办国。多少也跟世界羽联赞助商分成和招商限制有关,导致很多国家对于举办羽毛球比赛并不感冒。世界羽联一口气公布了未来7年的大赛举办地之前,把羽毛球作为国球的印尼就明确表示未来7年他们不会举办任何羽毛球的比赛,以对抗世界羽联赞助商分成的不合理。另外一个羽毛球大国马来西亚也并没有参与未来七年大赛的申办工作。而仔细观看7年大赛申办国的情况,中国虽然已经接下了2024年汤尤杯、2021年和2025年苏迪曼杯的承办工作,但是具体的城市依然待定。而西班牙接下2021年的世锦赛,举办城市也在待定中,世界羽联的国际大赛早不像之前那样,申办国竞争激烈,甚至为了一张票都要忙走公关的状态。现在,更像是一种指派。今年的世锦赛正是在中国南京举办的的确,不仅是印尼拒绝承办世界羽联的大赛,就连现在已经拿下申办权的一些国家都难以为继。据了解,原本已经拿下2019年世锦赛承办权的瑞士巴塞尔之前就曾经表示,想要放弃举办权,甚至想让中国的城市接盘。但世界羽联最终拒绝了他们的申请,也要求他们必须完成赛事的承办工作。对于经济并不景气的欧洲城市来说,面对这种情况只能叫苦不迭。相比起其他国家,中国的情况相对比较乐观,毕竟政府每年针对体育都是定向拨款,而且很多城市为了打造形象也热衷于举办体育赛事。依然日渐兴盛的马拉松就是个最好的例子,如果能够承办世界级的羽毛球赛事,当然对于很多城市打造国际形象非常有利。虽然,近期承办大赛的中国城市也因为世界羽联的赞助商条款,已经找到赞助商,但因为是世界羽联赞助商同类产品,而不得不让赞助费“打水漂”。但有政府资源的支持,相比起其他国家和城市,损失还不算太大。武汉已经办了四年的亚锦赛也正因此,世界羽联未来七年除了已经宣布的三个赛事在中国,明年的苏杯也确认在中国举行。6年间,四次苏杯有三次在中国举行,这在苏杯历史上恐怕也是头一次。而其他被指派办赛的国家,是否会出现瑞士巴塞尔难以为继的情况,目前还不得而知。世界羽联改制元年吐槽大于赞誉 密集赛程造退赛潮有这样新的分成规定也跟世界羽联今年全部调整赛事级别和奖金有关。单纯从赞助商情况来看,世界羽联今年的确赚的盆满钵满,也正因此,他们在今年开年把所有的赛事重新进行的分级调整,以往世界羽联对于赛事的分级分为世锦赛、汤尤杯、苏杯等最顶级赛事;其次是顶级赛;往下为超级赛、黄金赛等等。而这次世界羽联分级制度改革,原有的比赛没有改变,只是重新进行分级,提升了三站奖金百万以上的所谓第二级别赛事,即全英、中国和印尼;而过往的超级赛则根据奖金不同被拆分为第三和第四级别赛事。世界羽联的初衷是为了提高赛事的观赏度和收视率,还有明星球员的影响力。羽联赛事分级非常细致很早世界羽联就曾经提出过,要效仿网球,在羽毛球领域打造类似大满贯级别的赛事,而今年三站百万美金的赛事就是如此。但整个赛事级别调整之后,分为五站首要超级系列赛(包括年终总决赛)、七站超级系列赛、14站黄金大奖赛、五站大奖赛。高水平的选手更加关注的是第四级别以上的比赛,因为不去参赛就会被罚款,所以这次调整无形中比以往增加了三站比赛。从年初开始,关于世界羽联赛事过密的声音就不绝于耳,但年底就是复出“开挂”的世锦赛冠军桃田贤斗都有些体力不支。年底的香港公开赛更是出现了大面积的退赛情况,选手前往香港只是为了不被罚款。这也成为了对世界羽联赛事分级调整最大的讽刺。劳模桃田总决赛不敌石宇奇从某种程度上来讲,世界羽联为了提高奖金调整赛事,不仅没有调动高水平的运动员积极性,反而造成了厌烦的情绪。虽然效仿网球没有错,但是参赛规则各有不同,更关键的是赛事降级差别依然非常大,2018年世界羽联37站的总奖金甚至才只是美网一年总奖金的四分之一。依靠奖金调动运动员的积极性,恐怕诱惑并不大。丹麦名将安赛龙吐槽1米15罚球线规则近几年,世界羽联一直在想尽办法提高项目在全球的关注度,也是不断在改制。1米15罚球线被强制执行之后,运动员声音也各有不一;还有今年投票没有通过的五局三胜11分制,能够感觉世界羽联这些年的改革在缩小强国和弱国之间的差距,让更多基础差的国家参与能够门槛低一些,甚至制造了更多的偶然性。但是却忽略了强国毕竟是引领项目发展的核心。这几年的改革大多落一个费力不讨好的结果。而赞助商分成制度从某种程度讲,其实也拉高了所有国家参与的门槛儿,似乎也并不能更好的推广项目。甚至被指,办比赛是“世界羽联吃肉,组委会喝汤”。要想更好的推广项目,绝不应该是通过一些并没有被大众接受的改革去刷“存在感”,而是应该让更多的选手和成员国享受到真正的福利。

          wen zhang nan sui zhe shi jie yu lian nian zhong zong jue sai yi shi guang zhou zhan ba, 2018 nian shi jie yu lian de quan bu sai shi jiu gao yi duan luo. jin nian nian chu, shi jie yu lian ba sai shi fen ji tiao zheng, xiao fang wang qiu da zao bai wan mei jin da man guan sai shi. dan dao le nian di, ding jian yun dong yuan que dou yuan sheng zai dao, bao yuan sai shi tai mi ji. shi jie yu lian yi wei zi ji de gai bian hui gei shi jie yu mao qiu dai lai bian hua, yi kou qi gong bu le wei lai qi nian da xing sai shi cheng ban guo, dan chuan tong yu mao qiu qiang guo yin ni ma lai xi ya que yin wei shi jie yu lian sai shi zan zhu shang fen cheng guo duo, er fen fen biao shi bu zai cheng ban bi sai. chu xin ji lv yao da zao yu mao qiu guo ji xing xiang de shi jie yu lian, zhe yi nian xia lai, si hu luo de yi di ji mao. zong jue sai de hong se di jiao ye yi du bei zhong ren tu cao zong jue sai guang zhou jin la dao yi jia zan zhu shang xiang ying li nan shang jia nan zuo wei zhong guo yu mao qiu qun zhong ji chu zui hao de cheng shi zhi yi, guang zhou que yi jing hen jiu mei you ju ban guo yu mao qiu bi sai, shang yi ci hai shi wu nian qian de shi jin sai. sui ran, zhe ci bi sai zai hen duo ren kan lai, xiang shi yu mao qiu zai zhong guo de hui gui, dan shi fang yan shi jie, zong jue sai zhi qian wu nian dou zai shi di bai ju xing, shi jie yu lian guo qu ye yi zhi biao bang zong jue sai luo hu di bai you li yu yu mao qiu zai zhong dong di qu de tui guang. wu nian cheng ban qi jie shu, zong jue sai you hui gui dao le yu mao qiu chuan tong qiang guo, ye bei kan zuo shi xiang mu fa zhan de dao tui. er zong guan zhe ci zong jue sai de zan zhu shang qing kuang, que fa xian chu liao dang di yi jia fang di chan ju tou, qi ta quan shi shi jie yu lian zi ji de guan fang zan zhu shang. sui ran zong jue sai can sai de qiu yuan dui wu bing mei you na me duo, zai cheng ban dui wu jie dai wen ti mei you gong kai sai na me pang da, dan bi jing shi shi jie yu lian nian di zui zhong yao de bi sai, zheng ge ban sai gui ge ye shi zhao zhe shi jin sai he tuan ti sai de biao zhun lai ju ban, yi jia zan zhu shang de zan zhu fei hen nan shi xian ying li. cheng ban shi jie yu lian de bi sai si hu dou cheng wei le yi wu ban sai, yao xiang ying li bian de nan shang jia nan. ao yun guan jun fu hai feng zhu zhen zong jue sai shou xian, shi jie yu lian zai sai shi zan zhu fen cheng you le ming que de gui ding, jiu shi 80 de zan zhu ying li dou gui shi jie yu lian suo you, sai shi cheng ban zu wei hui zhi neng fen dao 20. er zan zhu shang zai guang gao pai mei ti bei jing ban he xuan chuan cai liao shang ye yao zun xun zhe ge yuan ze. chu ci zhi wai, cheng ban zu wei hui xun zhao de zan zhu shang bi xu yao bi kai shi jie yu lian guan fang zan zhu shang de tong lei jing pin. cong ling yi ge jiao du lai jiang, fen cheng yi jing shen wei de zu wei hui, hai yao bi kai hen duo da lei jing pin qu xun zhao zan zhu shang ze bian de nan shang jia nan. yi shi jie yu lian mu qian de zan zhu shang qing kuang lai kan. ding ji zan zhu shang shi yi jia yin hang, ling wai hai you yi jia shi you hua gong pin pai yi jia yin liao pin pai yi jia qi che pin pai, zui jin hai zeng jia le yi ge ma lai xi ya de xi zhi gong yi pin pin pai, zuo wei sai shi jiang bei de zan zhu shang. zai zhei xie da pin lei pai ta de qing kuang xia, dui yu ge guo de zu wei hui zai zan zhu shang fang mian di tuo zhan dou zao cheng le hen da de kun rao. que ding wei lai qi nian ju ban guo neng fou shun li ju ban cun yi jiu zai shang yue di, shi jie yu lian yi kou qi xuan bu le wei lai qi nian shi jin sai tang you bei he su di man bei de ju ban di. an zhao yi wang de guan li, zhi shao da sai qian liang nian, shi jie yu lian jiu yi jing que ding xia yi jie de ju ban di. ran er, jin nian tang you bei zai man gu jie shu zhi hou, que chi chi mei you que ding ju ban guo. duo shao ye gen shi jie yu lian zan zhu shang fen cheng he zhao shang xian zhi you guan, dao zhi hen duo guo jia dui yu ju ban yu mao qiu bi sai bing bu gan mao. shi jie yu lian yi kou qi gong bu le wei lai 7 nian de da sai ju ban di zhi qian, ba yu mao qiu zuo wei guo qiu de yin ni jiu ming que biao shi wei lai 7 nian ta men bu hui ju ban ren he yu mao qiu de bi sai, yi dui kang shi jie yu lian zan zhu shang fen cheng de bu he li. ling wai yi ge yu mao qiu da guo ma lai xi ya ye bing mei you can yu wei lai qi nian da sai de shen ban gong zuo. er zi xi guan kan 7 nian da sai shen ban guo de qing kuang, zhong guo sui ran yi jing jie xia le 2024 nian tang you bei 2021 nian he 2025 nian su di man bei de cheng ban gong zuo, dan shi ju ti de cheng shi yi ran dai ding. er xi ban ya jie xia 2021 nian de shi jin sai, ju ban cheng shi ye zai dai ding zhong, shi jie yu lian de guo ji da sai zao bu xiang zhi qian na yang, shen ban guo jing zheng ji lie, shen zhi wei le yi zhang piao dou yao mang zou gong guan de zhuang tai. xian zai, geng xiang shi yi zhong zhi pai. jin nian de shi jin sai zheng shi zai zhong guo nan jing ju ban de di que, bu jin shi yin ni ju jue cheng ban shi jie yu lian de da sai, jiu lian xian zai yi jing na xia shen ban quan de yi xie guo jia dou nan yi wei ji. ju liao jie, yuan ben yi jing na xia 2019 nian shi jin sai cheng ban quan de rui shi ba sai er zhi qian jiu ceng jing biao shi, xiang yao fang qi ju ban quan, shen zhi xiang rang zhong guo de cheng shi jie pan. dan shi jie yu lian zui zhong ju jue le ta men de shen qing, ye yao qiu ta men bi xu wan cheng sai shi de cheng ban gong zuo. dui yu jing ji bing bu jing qi de ou zhou cheng shi lai shuo, mian dui zhe zhong qing kuang zhi neng jiao ku bu die. xiang bi qi qi ta guo jia, zhong guo de qing kuang xiang dui bi jiao le guan, bi jing zheng fu mei nian zhen dui ti yu dou shi ding xiang bo kuan, er qie hen duo cheng shi wei le da zao xing xiang ye re zhong yu ju ban ti yu sai shi. yi ran ri jian xing sheng de ma la song jiu shi ge zui hao de li zi, ru guo neng gou cheng ban shi jie ji de yu mao qiu sai shi, dang ran dui yu hen duo cheng shi da zao guo ji xing xiang fei chang you li. sui ran, jin qi cheng ban da sai de zhong guo cheng shi ye yin wei shi jie yu lian de zan zhu shang tiao kuan, yi jing zhao dao zan zhu shang, dan yin wei shi shi jie yu lian zan zhu shang tong lei chan pin, er bu de bu rang zan zhu fei" da shui piao". dan you zheng fu zi yuan de zhi chi, xiang bi qi qi ta guo jia he cheng shi, sun shi hai bu suan tai da. wu han yi jing ban le si nian de ya jin sai ye zheng yin ci, shi jie yu lian wei lai qi nian chu le yi jing xuan bu de san ge sai shi zai zhong guo, ming nian de su bei ye que ren zai zhong guo ju xing. 6 nian jian, si ci su bei you san ci zai zhong guo ju xing, zhe zai su bei li shi shang kong pa ye shi tou yi ci. er qi ta bei zhi pai ban sai de guo jia, shi fou hui chu xian rui shi ba sai er nan yi wei ji de qing kuang, mu qian hai bu de er zhi. shi jie yu lian gai zhi yuan nian tu cao da yu zan yu mi ji sai cheng zao tui sai chao you zhe yang xin de fen cheng gui ding ye gen shi jie yu lian jin nian quan bu tiao zheng sai shi ji bie he jiang jin you guan. dan chun cong zan zhu shang qing kuang lai kan, shi jie yu lian jin nian di que zhuan de pen man bo man, ye zheng yin ci, ta men zai jin nian kai nian ba suo you de sai shi chong xin jin xing de fen ji tiao zheng, yi wang shi jie yu lian dui yu sai shi de fen ji fen wei shi jin sai tang you bei su bei deng zui ding ji sai shi qi ci shi ding ji sai wang xia wei chao ji sai huang jin sai deng deng. er zhe ci shi jie yu lian fen ji zhi du gai ge, yuan you de bi sai mei you gai bian, zhi shi chong xin jin xing fen ji, ti sheng le san zhan jiang jin bai wan yi shang de suo wei di er ji bie sai shi, ji quan ying zhong guo he yin ni er guo wang de chao ji sai ze gen ju jiang jin bu tong bei chai fen wei di san he di si ji bie sai shi. shi jie yu lian de chu zhong shi wei le ti gao sai shi de guan shang du he shou shi lv, hai you ming xing qiu yuan de ying xiang li. yu lian sai shi fen ji fei chang xi zhi hen zao shi jie yu lian jiu ceng jing ti chu guo, yao xiao fang wang qiu, zai yu mao qiu ling yu da zao lei si da man guan ji bie de sai shi, er jin nian san zhan bai wan mei jin de sai shi jiu shi ru ci. dan zheng ge sai shi ji bie tiao zheng zhi hou, fen wei wu zhan shou yao chao ji xi lie sai bao kuo nian zhong zong jue sai qi zhan chao ji xi lie sai 14 zhan huang jin da jiang sai wu zhan da jiang sai. gao shui ping de xuan shou geng jia guan zhu de shi di si ji bie yi shang de bi sai, yin wei bu qu can sai jiu hui bei fa kuan, suo yi zhe ci tiao zheng wu xing zhong bi yi wang zeng jia le san zhan bi sai. cong nian chu kai shi, guan yu shi jie yu lian sai shi guo mi de sheng yin jiu bu jue yu er, dan nian di jiu shi fu chu" kai gua" de shi jin sai guan jun tao tian xian dou dou you xie ti li bu zhi. nian di de xiang gang gong kai sai geng shi chu xian le da mian ji de tui sai qing kuang, xuan shou qian wang xiang gang zhi shi wei liao bu bei fa kuan. zhe ye cheng wei le dui shi jie yu lian sai shi fen ji tiao zheng zui da de feng ci. lao mo tao tian zong jue sai bu di shi yu qi cong mou zhong cheng du shang lai jiang, shi jie yu lian wei le ti gao jiang jin tiao zheng sai shi, bu jin mei you diao dong gao shui ping de yun dong yuan ji ji xing, fan er zao cheng le yan fan de qing xu. sui ran xiao fang wang qiu mei you cuo, dan shi can sai gui ze ge you bu tong, geng guan jian de shi sai shi jiang ji cha bie yi ran fei chang da, 2018 nian shi jie yu lian 37 zhan de zong jiang jin shen zhi cai zhi shi mei wang yi nian zong jiang jin de si fen zhi yi. yi kao jiang jin diao dong yun dong yuan de ji ji xing, kong pa you huo bing bu da. dan mai ming jiang an sai long tu cao 1 mi 15 fa qiu xian gui ze jin ji nian, shi jie yu lian yi zhi zai xiang jin ban fa ti gao xiang mu zai quan qiu de guan zhu du, ye shi bu duan zai gai zhi. 1 mi 15 fa qiu xian bei qiang zhi zhi xing zhi hou, yun dong yuan sheng yin ye ge you bu yi hai you jin nian tou piao mei you tong guo de wu ju san sheng 11 fen zhi, neng gou gan jue shi jie yu lian zhei xie nian de gai ge zai suo xiao qiang guo he ruo guo zhi jian de cha ju, rang geng duo ji chu cha de guo jia can yu neng gou men kan di yi xie, shen zhi zhi zao le geng duo de ou ran xing. dan shi que hu lue le qiang guo bi jing shi yin ling xiang mu fa zhan de he xin. zhe ji nian de gai ge da duo luo yi ge fei li bu tao hao de jie guo. er zan zhu shang fen cheng zhi du cong mou zhong cheng du jiang, qi shi ye la gao le suo you guo jia can yu de men kan er, si hu ye bing bu neng geng hao de tui guang xiang mu. shen zhi bei zhi, ban bi sai shi" shi jie yu lian chi rou, zu wei hui he tang". yao xiang geng hao de tui guang xiang mu, jue bu ying gai shi tong guo yi xie bing mei you bei da zhong jie shou de gai ge qu shua" cun zai gan", er shi ying gai rang geng duo de xuan shou he cheng yuan guo xiang shou dao zhen zheng de fu li.

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